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Ideas Online Conference

July 25 - 26th, 2017


Join us at the CIDM’s Summer Online IDEAS Conference, July 25-26, 2017. IXIASOFT is honored to be one of the speakers.

DITA + SEO: Optimizing DITA-based Content for Search Engine Optimization (Updated)

by Keith Schengili-Roberts, IXIASOFT DITA Specialist

There’s a joke going around that asks: where’s the best place to hide a dead body? Answer: on the second page of a Google search. It underscores the fact that if your technical content does not appear at or near the top of what your users are searching for, it might as well not exist. You can mitigate the problem in DITA content by devising an effective taxonomy and inserting effective metadata into your topics.

In this updated presentation, IXIASOFT DITA Specialist Keith Schengili-Roberts explores the latest developments in this area and presents his findings on the processes that can be used to make your DITA-based content easier for your users to find.